Our Commitments
BeKind began with a simple yet powerful vision: to create meaningful sustainable connections with guests, residents, communities, and the environment through acts of kindness.
Kindness to the Environment
We are committed to protecting and preserving the natural beauty of our islands through sustainable actions and guest-led initiatives:
- Plastic Aa Nulaa Initiative – Say No to Single-use Plastic
- Plant Your Own Tree programme
- Project Faru – Coral Restoration & Adopt a Coral experience
- Eco-friendly amenities
- Green partners
Kindness to the Community
We believe in uplifting and empowering local communities by celebrating culture, supporting education, and collaborating with local talent:
- Little Hotelier Programme – opportunities for young locals from Lhaviyani Atoll through hospitality experiences & education
- Heritage preservation – bringing cultural experiences and traditions to life
- Collaboration with local artists & musicians
- Local Island Experience and culinary collaborations with local households
- Community Tree – your chance to contribute to the local community
Kindness to Guests
Our guests are at the heart of everything we do. We create meaningful, joyful, and personalised experiences that make every stay unforgettable:
- Genuine, Maldivian hospitality, straight from the heart
- Dedicated Resident Host and tailored celebrations for special occasions
- BeKind Mithurun to reward our loyalty members
- Wellness offerings
Kindness to Residents
We prioritise the well-being, growth, and recognition of our team members to ensure a supportive and inspiring work environment:
- Hospitality training programmes with career pathways and development plans, as well as cross-training opportunities across departments
- Resident well-being: work-life balance, recreational activities, entertainment, health and wellness support for all staff
- Room to be yourself, we value your personality!
- Employee of the Month recognition – with travel rewards